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Wednesday, May 26, 2010

Humble Indie Bundle proves gaming on Linux is commercially viable

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We covered the exciting launch of the Humble Indie Bundle a few weeks ago -- and more fool you if you failed to pick up titles like World of Goo and Penumbra at a fantastic price -- but now it's time to look at the results, because they're even more interesting. First and foremost: Linux users made up 25% of the total sales revenue.

Take a look at the tasty pie chart on the right: while Linux users (obviously) represented the smallest number of sales, they spent much more than the average Windows or Mac user. Linux is only used as a platform on 1% of all consumer computers. 1% make up 25% of the revenue. Think about that.

Sure, it's biased -- 30% of the sales revenue was donated to charity, one of which was a major exponent in digital civil liberties movement: the EFF. And true, the Humble Indie Bundle was more likely to attract those that don't spend all of their time playing Halo or MW2 on their Xbox... but still!

The point is clear: Linux users, for a variety of reasons, have lots of money to blow on video games. If the game is good, and the price is right, it will sell to the marginalised Linux desktop market.

I get the feeling, with the Source engine now ported to OpenGL and thus Linux (and Mac!), beardy gaming is about to take off in a big way.
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Humble Indie Bundle proves gaming on Linux is commercially viable originally appeared on Download Squad on Mon, 24 May 2010 11:30:00 EST. Please see our terms for use of feeds.

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