Should Twitter really count URL characters against you?

Filed under: Text, Features, Social Software, Analysis

URL shorteners, while convenient, are bad for the web. They hide the true destination that they are pointing to, giving bad guys yet another tool in their arsenal, while conditioning web users to blindly trust the links they are clicking on. Further, as the debacle with tr.im showed us, URL shortening services aren't necessarily permanent.

It's no coincidence that the rise in popularity of URL shorteners closely mirrors the rise in popularity of Twitter; Twitter's 140 character limit is the special ingredient that makes Twitter so compelling, but it's also what made short URLs valuable. Some of you will say that short URLs are useful for other reasons - for example, in print. True, but Twitter is by far the place they are used most.

So, with a 140 character limit, how could Twitter eliminate URL shorteners? Well, first, let's look at the reason for the 140 character limit in the first place. It was chosen because Twitter expected SMS messages to be the primary way that users would interact with the service. While there are many users using it that way, their numbers are far eclipsed by the number of users using Twitter on its native web site, or using one of the plentiful Twitter client apps that are available for both desktop computers and mobile phones.

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Should Twitter really count URL characters against you? originally appeared on Download Squad on Sun, 13 Sep 2009 17:00:00 EST. Please see our terms for use of feeds.

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