Filed under: Features, Web services, Microblogging
Big news from Twitter this week: the launch of Places, the next step in Twitter's plan for location-based features. You could already set a general location for your tweets, but now you can tag them with specific places. Places integrates with location-based apps Foursquare and Gowalla.
These apps can already spam Twitter (ugh), but Places actually fixes that problem. Instead of checking in from Foursquare or Gowalla, you can just tag a tweet, and check in automatically. That means your followers see a regular tweet, and you get the checkin (and the points, or mayorship, or whatever) anyway. It's a big win all around.
Of course, this is also good for Twitter in its evolution as an advertising platform (double-ugh). Twitter can offer advertisers much more in-depth data when its huge database of tweets becomes very specifically geotagged. Will Twitter ultimately try to replace Foursquare and Gowalla, the way it's trying to replace third-party Twitter clients and ad networks, or are these services too far ahead now for Twitter to ever catch up? Somehow I doubt even Twitter could buy Foursquare out from under Dens Crowley at this point. The dude is riding high on Foursquare's wave of success, and I don't blame him for wanting to see it through to its full potential before cashing in.
Continue reading Twitter Tuesday - Twitter launches Places, integrates with Foursquare and Gowalla
Twitter Tuesday - Twitter launches Places, integrates with Foursquare and Gowalla originally appeared on Download Squad on Tue, 15 Jun 2010 15:00:00 EST. Please see our terms for use of feeds.
Permalink | Email this | Comments
No comments:
Post a Comment